We have been working with Nike, AKQA, Mindshare, TradeDoubler and Go Viral on a very exciting project enabling Nike customers to purchase Nike products direct from a video. See example below:

http://coull.com/labs/nike/acg_uk/

http://coull.com/labs/nike/manu/

I believe that 2009 will be the year of performance based video campaigns such as this

Tags: coull, Go Viral, Interactive, Mindshare, Nike, TradeDoubler, video

This entry was posted on Wednesday, December 17th, 2008 at 4:38 pm and is filed under Coull News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.