The latest survey from IAB Europe is very encouraging and reinforces our belief here at coull that in a recession advertising has to be engaging and measurable, both are at the heart of coull engage.

 http://www.netimperative.com/netimperative/news/2008/november/3rd/online-advertising-in-2009-the-view-from-the-top-1

bring on 2009!

Tags: , advertising, coull, IAB, netimperative, video

This entry was posted on Thursday, November 20th, 2008 at 1:41 pm and is filed under Coull Misc. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.